I'm very excited to announced that I've published the first e-book in the Alumni Club Ambassador series and it's available on Amazon today!
You've put a lot of hard work into posting to your social media accounts. How do you know if it's paying off? Facebook, Instagram, and Twitter have tools you can use to do just that. Learn more about those tools and what categories of metrics will help you determine your chapter's social media success.
Who doesn't love piling into a bus with a big group of friends to travel to an event? Road trips can be a great way to build a community within your alumni chapter. I talk to club leaders who would like to plan one but are a little hesitant. I understand. There's a lot to think about. But these don't have to be difficult to plan if you break up the planning into small pieces and get a volunteer or 2 to help. In the spirit of breaking things up, I'm breaking this topic into 3 parts. Part 1, this one, will discuss how to prepare to start your planning.
The Facebook Live feature allows you to host live video events through your Facebook page. This can be a great way to share your event with your alumni and followers as well as engage with your viewers. The recording of the live event will be published to your Facebook page for others to watch later.
Creating Facebook ads for your chapter events or news can be a great way to increase alumni engagement as well as reach out to other alumni and interested people in your community who may be interested in what you are doing.
Hey Facebook Group users, you can now schedule posts! And that's a good thing. Scheduling a post allows you to plan out some of your content in advance so you can keep the content flowing even when you're too busy to do it manually.
Pictures! These can be great ways to showcase your events and the alumni that attended. Social media posts that include pictures of your attendees can get lots of view, likes and shares ensuring that more people will about good things you're doing locally. In this post, I'll share some tips on getting great pictures and, more importantly, what to do with them once you have them!
If you don't have a plan for on-going administration, your social media will grind to a halt. Don't let this happen! Here are the five things to do to setup your club's social media for long-term success.
A cool feature that most of the main social media websites have is the ability to share your post on another one of your other pages. This can be great for making your content go a little farther and to allow your followers on your other social media accounts to see the same content.
Like most alumni club leaders, you want to get maximum benefit any time you communicate with your alumni. But when you have a Facebook page, Twitter page, Instagram account, LinkedIn page and so on, WHEN do you find time to update them all? I've got a few tricks up my sleeve I'd like to share with you to make posting to all these social media accounts a little less time consuming.
Facebook will be investing in their platforms which help to bring people together. What does that really mean? If you have a Facebook Groups page, you're about to get a few upgrades!
List most alumni club leaders, you want to get maximum benefit any time you communicate with your alumni. But when you have a Facebook page, Twitter page, Instagram account, LinkedIn page and so on, WHEN do you find time to update them all? And WITH WHAT CONTENT?! I've got a few tricks up my sleeve I'd like to share with you.