The key to engagement is giving your alumni reasons to get together. Your event calendar will be an important part of what your board or group of volunteers will do to get alumni together. In this post we’ll look at ways to get a calendar started and how to keep it organized and effective throughout the year.
A press release is a great way to reach out to a lot of different types of media at the same time. Press releases have a standard format and set of guidelines that you will need to use to make sure that your story gets picked up. This week’s post covers those basics and includes a handy template!
If you’re a club leader, you may from time to time be contacted by the media for comments on university issues. It’s not as easy as just sharing your thoughts because they might be in conflict with your university’s position. So how do you handle this? Here are my thoughts based on what happened to our club.
Employers are asking a lot of new grads these days and are expecting them to arrive with a basic set of skills that they can immediately use on their job. But, really, where can those new grads get some of those skills? Volunteer work! Alumni clubs have lots of opportunities to apply and build new skills that will look great on a resume.
The previous two posts have been about connecting with your alumni via email. In this last post on the topic, we’ll take a look at some good practices to use in those alumni emails.
Gmail or Yahoo may be an easy way to get your club’s emails started but you may at some point decide that you need a bigger tool. Why? Because perhaps your club is growing or you’d like to have more integrations with other tools that you use for club communications. When that day comes just know that there are some good tools out there that will give you the functionality you need on whatever budget you may have.
Email is a great, targeted way to get your messages into your alumni’s inboxes and, well, then it’s up to them to read it or not. Have you started your email list?