You've put a lot of hard work into posting to your social media accounts. How do you know if it's paying off? Facebook, Instagram, and Twitter have tools you can use to do just that. Learn more about those tools and what categories of metrics will help you determine your chapter's social media success.
There are so many options when it comes to selecting the right social media platform(s) for your club and so little time to manage them all. That's why the key is to pick the ones that make the most sense for your group. This is the 1st of four posts on using social media platforms to engage your alumni.