I'm very excited to announced that I've published the first e-book in the Alumni Club Ambassador series and it's available on Amazon today!
You've put a lot of hard work into posting to your social media accounts. How do you know if it's paying off? Facebook, Instagram, and Twitter have tools you can use to do just that. Learn more about those tools and what categories of metrics will help you determine your chapter's social media success.
The Facebook Live feature allows you to host live video events through your Facebook page. This can be a great way to share your event with your alumni and followers as well as engage with your viewers. The recording of the live event will be published to your Facebook page for others to watch later.
It's almost football season and if you're like many alumni clubs around the country, that means game watches. Your social media platforms can be instrumental in getting the word out about your upcoming events. Facebook gives you several ways that you can promote those events if you have a little bit of a budget. This … Continue reading Promote Your Alumni Chapter’s Events by Boosting Facebook Posts
Hey Facebook Group users, you can now schedule posts! And that's a good thing. Scheduling a post allows you to plan out some of your content in advance so you can keep the content flowing even when you're too busy to do it manually.
As an alumni chapter leader, we'd always like to know what's on the minds of our alumni. What kind of events they'd like to see, how they would like to be engaged with the University's mission and so on. Since it isn't possible to speak with everyone, surveys and polls can be useful tools to get this information.
If you use Facebook Group for your club's social media channel then you may know that you don't have some of the bells and whistles that Facebook's Pages functionality has like allowing you to create a call to action button. Never fear! You can make your email sign up form available on your page.
Facebook will be investing in their platforms which help to bring people together. What does that really mean? If you have a Facebook Groups page, you're about to get a few upgrades!
There are so many options when it comes to selecting the right social media platform(s) for your club and so little time to manage them all. That's why the key is to pick the ones that make the most sense for your group. This is the 1st of four posts on using social media platforms to engage your alumni.